E-Commerce - Online Shopping Cart
Allowing your clients to securely buy your products or services online and to reach a wider potential audience whether nationally or internationally.
The advantages of e-commerce aren’t always apparent when you run a successful small business and sell your products in the office. However, there are some big perks to adding an online store to your website.
Advantages of having an online shop or e-commerce to your website are:
Your Products are Available 24/7
While having product in your office can help give your clients an idea of what you recommend, allowing them to purchase from you online will open the door to more sales. They don’t have to drive over to your office to pick up their product or order that last minute necessity, they can have it delivered to their door!
Reach a Broader Audience with Search Engine Visibility
In addition to the branding and relationships, you create in your office, adding an online store will increase the traffic to your website through search engines. When potential customers search for a product that you carry, those results will show up in their searches.
Lower the Cost of Your Retail
You also will be able to expand your product selection with little overhead cost. You don’t need additional personnel, advertising and marketing are less expensive, and you won’t have to take up valuable real estate in your office.
Create Targeted Communication Around Sales
By having a clear example of what products your clients are buying, you can target their interests through communication and marketing. You can also use this information for planning sales, offers, and discounts on products and services.
Showcase Your Best Products
When you have proven products that you know customers will love, being able to highlight them front and center in your online store will make it easier for your customers to find.
Generate More Revenue By Selling Products From Your Website
More opportunity to sell products which will generate more sales and revenues.
Continue the Customer Experience
Your online store will deepen the customer experience and create a better connection to your brand. You can then target them in future online marketing.
Increase Brand Awareness
Often customers research online first, whether they buy online or in-store. Having an online presence helps make sure that potential customers find your product information and are able to comparison shop. When they do a product search online, you want to be listed among the top results.